Clear intelligence
for trusted
agricultural
trade.
TRACE helps Kenyan tea, coffee, and avocado exporters understand changing EU product-data requirements and prepare evidence before compliance becomes a market-access pressure.
What exporters need to make visible
An informational platform for practical compliance decisions.
We organise the moving parts of regulation into a readable, exporter-facing reference point — so that teams can act before enforcement arrives.
Translate regulation
We turn dense EU policy language into clear implications for exporters, associations, and advisory teams.
Structure evidence
Guidance focuses on the records, systems, and supplier processes needed to support product passport data.
Track timing
TRACE keeps implementation phases, milestones, and preparation windows visible for planning.
Support sectors
Sector pages translate broad requirements into tea, coffee, and avocado-specific readiness actions.
priority export categories.
Preparation starts before agricultural enforcement.
Even where agriculture sits later in implementation, exporters need time to align data capture, supplier documentation, and buyer-facing evidence.
View full timeline →Resources for teams making
readiness decisions.
before it becomes
a deadline.
TRACE keeps exporters, advisors, and institutions oriented around the records and actions that matter most for DPP readiness. Get the weekly digest.